The Square
News and perspectives from Covia.

Covia and Jobvite have been recognized for their partnership in talent acquisition by the 2020 Brandon Hall Group Human Capital Management (HCM) Excellence Awards. The two organizations were awarded Silver for Best Advance in Talent Acquisition Process, and will be recognized at the HCM Excellence Conference in January, 2021.

For the past three years, Jobvite, a comprehensive talent acquisition suite that offers a marketing-inspired approach to recruiting, has collaborated with Covia to streamline Covia’s workflow and automate recruiting tasks. Covia also worked with Jobvite to launch a new career site in an effort to better market company culture and simplify the application process.

“By integrating with Jobvite, we were able to save a minimum of 600 recruiting hours per year with the HRIS integration, and elevate the talent acquisition team as a strategic service for attracting higher quality candidates,” said Prab Brinton, Covia VP of Human Resources. “Jobvite has reimagined our recruiting efforts and made us nimbler and more effective, and I’m so thrilled that our partnership is being honored by Brandon Hall Group.”

“We are so proud Covia is being recognized for its work, and the Jobvite team is excited to be along for their talent acquisition improvement journey,” said Aman Brar, Jobvite CEO. “Covia has always strived to hire the best candidates who support its mission of cultivating healthy communities for aging adults. We just made it easier for them to engage with a larger pool of high-quality applicants and achieve their talent goals.”

Since the inception of its partnership with Jobvite, Covia has achieved a 33% increase in applicant numbers and a remarkable 90% automation of the hiring process using Jobvite services, including digitization, easy-apply, AI technologies, and more.

“This award shows that the Covia organization is open to new ideas that will help move our business forward in a constantly changing world,” said Wendy Dugan, Covia’s HR Business Partner for Talent Acquisition. “Our culture continues to evolve and adjust to new environments and I’m excited that we are able to stay on top of our game and recruit top talent.”

Having an automated recruitment process in place before the start of the pandemic has allowed Covia to continue recruiting without missing a beat. “We didn’t have to think about a ‘socially distanced’ application process as we had already implemented it with Jobvite’s easy-apply, electronic screening forms, automated calendaring and video interviews. With these systems in place, we didn’t lose any time as the pandemic created new job openings,” said Brinton.

“Building the system before the pandemic was invaluable,” said Dugan. “From my vantage point, it really has been business as usual when it comes to recruiting.”

The HCM Excellence Awards is the most prestigious and longest-running recognition program in human capital management. Brandon Hall Group’s industry-standard awards program recognizes organizations that successfully deployed HCM programs achieving superior and measurable results.

Award entries were evaluated by a panel of veteran, independent senior industry experts, Brandon Hall Group analysts and executives based upon the following criteria: fit the need, design of the program, functionality, innovation, and overall measurable benefits. A full list of the winners for the HCM Excellence Awards is available here.

In addition to receiving this award, Covia is presenting at Recruiter Nation Live, sponsored by Jobvite, on Thursday, Dec. 10, 2020. To learn more about Jobvite, visit www.jobvite.com.

After graduating from high school in Vallejo, Jasphere “Phey” Abuan wanted to be a biochemist. “I was actually in a biochem program back in the day,” she says, “and then life happens.” In 2000, she left an abusive relationship, took her 8-month-old daughter and the $30 she had in her pocket and moved home to live with her mother. Now, with the support of Covia’s employee Educational Assistance program, she is preparing to enter a graduate program for a Master’s Degree in Physician’s Assistant Studies.

After returning to Vallejo, Phey joined a temp agency that assigned her to construction companies. “I did subcontracting, I did liens, I did accounts payable stuff. I picked it up really quick. And I picked up the 10 key really fast too. That’s when I decided, ‘I have this kid. I need to do something. And I can’t do anything without a degree.’” While working, she got her Bachelor’s Degree in Business Management and a minor in accounting in 2009. But she still hoped to work for a health-related organization.

Married and with a second child, Phey got laid off from her job with the construction company in 2010. “I got into another temp job I didn’t like so much. It was still construction but more, like, pipes. It paid the bills. I was still looking for something and then [in 2012] I got an opportunity for another temp to hire job here. They told me it’s a senior living community management type company and I’m like, ‘Yes! This is what I want.’ So I finally got in here, got my foot in the door.”

Her work with Covia took her to visit Webster House Health Center. “I would go there and I would see the facility and it intrigued me.” Observing the Certified Nursing Assistants (CNAs), nurses, and others made Phey revisit her dream to enter the medical field – a dream that was also part of her family history. Her father had studied to be a doctor in the Philippines, but the death of his father had interrupted his studies. Instead, after immigrating to the US with Phey and her two siblings, he had had to work two or three jobs just to make ends meet for his family.

At Covia, “my manager  pushed us to look into the Educational Assistance program at every finance meeting we had,” Phey says. However, she didn’t think she qualified since the program is for training directly related to a person’s job or career path at Covia. “I thought, it can’t be applied to me, because I want to be a PA [Physician’s Assistant] and I don’t think there’s a lot of PAs employed directly here. So I talked to Prab [Brinton, VP of HR] and Prab said, ‘It’s still a medical line. You can totally do that.’”

Phey began her studies in 2016. “Every new fiscal year, I applied to complete one grueling class. In 2016, I completed my Chemistry class. In 2017, I completed my Anatomy & Physiology class, and in 2018, I have completed my Biochemistry class using the Educational Assistance program here at Covia. I coordinated the most expensive courses first and paid out of pocket with my other courses. I also took advantage in borrowing from my Covia 403b to pay for other classes.” Her final class this semester is Human Biology at Diablo Valley College. “We get to dissect a pig. I’m so excited!”

In January, Phey plans to get her certificate to be a CNA. While continuing in her full-time position as Payroll Specialist at Support Services, she will also work on getting at least 2,000 direct care hours as a CNA at Covia Communities before applying for Physician’s Assistant programs.

“One thing led to another for me and it was kind of – I don’t know, it was just magical. If you asked me when I was hired here, I had no clue. But one question I had that I actually asked opened up doors for other opportunities that can advance my career. And that I did not expect,” Phey says.

Her biggest advice for Covia employees who wonder if this benefit applies to them is simply to ask. “There’s so much opportunity that we as Covia Communities give our employees. If you’re interested, get the information. There are so many benefits out there – not just medical benefits. Our HR group has a lot of information that can guide you through these things. So if you’re interested in any – even if you don’t know if there are benefits out there, ask. It doesn’t hurt to ask.”