2. Information Collection
In certain sections of this website, we may ask you to submit your personally identifiable information to us, and we may invite you to submit questions, comments and request information. In addition to any personal information that you may voluntarily provide, the website collects information using cookies and other third-party tools. Please refer to the sections below on “Cookies” and “Third Party Analytics Tools” and “Third Party Advertising Tools” for more information about the information these tools collect and use.
Due to the nature of some of our services, you may provide us with personally identifiable information such as your name, email address, address, phone number, and other information that you voluntarily transmit with your communication to us.
3. Information Use
We may use your personally identifiable information to deliver our services or information you have requested, verify that you are a customer or prospective customer, send you information that you have signed up to receive, notices about our products and/or services that you have used or that may be of interest to you and notices about events, and improve the content and general administration of the website and our services. If you are a customer or prospective customer, we may use your personally identifiable information to provide the services to you.
4. Children’s Privacy
We recognize the privacy interests of children and we encourage parents and guardians to take an active role in their children’s online activities and interests. Neither the website nor our services are intended for children under the age of sixteen (16). We do not target our services or this website to children under sixteen (16). We do not knowingly collect personally identifiable information from children under the age of sixteen (16).
6. Third Party Analytics Tools
Beyond the personally identifiable information you voluntarily provide to us directly, we utilize analytics tools including third party technologies, such as Google Analytics and Google Tag Manager, to collect information utilizing cookies. Certain types of information, including geolocation, device type, onsite website usage and behavior, demographic data, and purchase history, is collected and aggregated across our website users for our analysis and advertising efforts.
7. Third Party Advertising Tools
We use Google Analytics and similar types of technologies to display relevant advertisements to users who have previously visited the website. Referred to as remarketing or retargeting, we may utilize previous session information to serve display advertisements to you on the website and based on such session information, Google may set a cookie and serve ads to you on third party websites on the Google Display Network. Third party vendors such as Google may display our ads on websites across the Internet. Aggregated user data may be utilized to create remarketing/retargeting “lists,” or groups of users with similar onsite behaviors or demographics. We also use Google Tools, and similar tools, to display advertisements to users based on their inferred interests and demographics.
8. Usage Information
We automatically collect information about your interactions with the website, including information about the device you use to interact with and/or access the website, such as: IP address, access dates and times, information about your approximate location (as determined through your IP address), hardware and software information, mobile, computer or hardware device information (e.g., operating system version, Hardware model, IMEI number and other unique device identifiers, MAC address, and device settings), device event information, and crash data. This information allows us to understand how you’ve used the website (which may include administrative and support communications with us or whether you have clicked on links to External Web Sites), and other actions you have taken in connection with your use of the website. We automatically collect log data when you access and use the website, even if you have not created an account or logged in.
9. Aggregate Information
We may collect and track the total number of visitors to the website, the number of visitors to each page of the website, External Web Sites (defined below) linked to and other aggregated data collected through our services and we may analyze this data for trends and statistics in the aggregate but such information will be maintained, used and disclosed in aggregate form only and it will not contain personally identifiable information. We may use such information for purposes such as analyzing trends, administering the website, and to understand how users interact with the website.
Disclosure of Personally Identifiable Information
We may provide your personally identifiable information and the data generated by cookies and third party analytics tools and the aggregate information to the vendors and service agencies that we may engage to assist us in providing our services to you, such as social media and marketing providers.
We will disclose your personally identifiable information if we reasonably believe we are required to do so by law, regulation, or other government authority or to assist in any investigation, to protect our or our users’ rights or to enforce our policies. We will not sell your personally identifiable information to any company or organization except we may transfer your personally identifiable information to a successor entity upon a merger, consolidation, or other corporate reorganization in which we participate or to a purchaser of all or substantially all of our assets to which this website relates.
10. Links to Third Party Sites
We may employ industry standard procedural and technological measures that are reasonably designed to help protect your personally identifiable information from loss, unauthorized access, disclosure, alteration, or destruction. We may use, without limitation, firewalls, password protection, secure socket layer, and other security measures to help prevent unauthorized access to your personally identifiable information.
Notice to Users Located Outside of the United States
This website and the services on this website are targeted for users in the United States of America only. Any information you enter on this website may be transferred outside of your home country to the United States of America, which may not offer an equivalent level of protection to that required of your home country’s data protection laws.